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Digital Transformation is not a project!

Thoughts about change, projects and a better way to deal with something new … People Development

You can’t get around digital transformation anymore. So far so good. Now the strategists think of how to react, what to do and where to go. It seems a natural reaction to start a „Digital Transformation Project“. Projects are a known method, structured, including return on investment (#roi) and Key performance indicators (#kpi), milestones, having an assigned core team to drive it and ideally a good sponsor.

digital_no_project

But this is not the way to do a transformation into something, most people don’t have a clue about, in an unpredictable world (called VUCA). A world where the successful players are experimenting, driving agility to its limits, betting on vague ideas and taking substantial risks, to win the next level. … And they usually do that in weeks or month / while our typical project are ready to roll out after 3 years… maybe?

 

Digital Transformation MUST NOT be a project!

  1. It is an absolute C-Level task … you can not delegate it
  2. Everyone needs to be involved … not just some stakeholders
  3. Experiment and fluently learn…you can not set clear, long term targets
  4. Experience the new options and build on them …ROI becomes visible afterwards… there is no formula for upfront
  5. Engage for an ongoing process …it will not be over soon (or in 3 years)
  6. It is necessary for all functions to self-re-invent … don’t rely on the available functions (they will self protect from change)
  7. If you stick to the original plan – you miss the magic left and right
  8. The influence from „everywhere“ is just to big and vital

(mehr …)